Plaisirs Sucrés: Traditional pastries and desserts

Plaisirs Sucrés: Traditional pastries and desserts

Sweet pleasures: Traditional pastries and desserts

The French and sweet pleasures - Observatoire des seniors

Baby Boomers are a hedonistic generation whose pleasure comes from food. We're going to take a look at their consumption and preparation of pastries, an integral part of French culinary culture.

According to an OpinionWay survey conducted in June 2023, patisserie remains a passion shared by all generations, from the youngest to the oldest. Regardless of age, everyone considers pastry-making a pleasure. Younger people see pastry-making more as a creative and innovative activity than older people. Patisserie is also an opportunity for the under-34s to indulge themselves. Baby Boomers experienced cooking shows as children, while younger people have been influenced by programs such as " "launched in 2010.


Over 80% of French people surveyed say they enjoy pastry and eat it regularly. However, motivations differ according to generation. The over-65s attach great importance to tradition and authentic recipes. They appreciate more traditional recipes and homemade cakes. Classic desserts often evoke childhood memories and are appreciated for their simplicity. Younger people, on the other hand, are more attracted to more innovative desserts.

Seniors attach great importance to the composition of pastries and their provenance. They prefer seasonal products and those of French origin. Health concerns are also more present among seniors, who seek to consume as little sugar as possible. However, a majority of people over 50 feel they don't have enough information about the composition of pastries when they buy them.

Patisserie remains an intergenerational gathering place in France. Whether at family meals, celebrations or simply for pleasure, the French enjoy sharing gourmet moments around a good pastry. These moments also provide an opportunity to pass on culinary know-how to younger members of the family.


Historical background and evolution

Patisserie has been an integral part of French culinary culture for centuries. Traditional recipes have been handed down from generation to generation, contributing to the richness and diversity of French patisserie. Over time, new techniques and influences have also shaped modern French patisserie.

French patisserie has grown in popularity in recent decades, with the emergence of top pastry chefs and competitions such as " ". These events have helped showcase the talent and creativity of French pastry chefs, drawing international attention to French patisserie.

Analytical perspectives

Data from the OpinionWay study reveals some interesting trends in French pastry consumption. Here are a few key points:

  • Over 80% of French people enjoy pastries and consume them regularly.
  • The over-65s prefer traditional recipes and homemade cakes.
  • Younger people are attracted by more innovative and creative desserts.
  • Seniors attach great importance to the composition and origin of pastries.
  • Health concerns are more prevalent among seniors.
  • A majority of people over 50 feel they don't have enough information about the composition of pastries when they buy them.

These data highlight the differences in preferences and behaviors between generations when it comes to pastry consumption in France.

Future prospects

The popularity of pastries in France is set to continue in the years ahead. The French will continue to enjoy gourmet moments and share pastries with family and friends.


Current trends, such as the quest for seasonal products and French origins, as well as health concerns, should also influence the pastry-making of tomorrow. Patissiers will have to adapt to these expectations by offering healthier recipes and providing more information on the composition of pastries.

In conclusion, patisserie remains a pleasure shared by all generations in France. The differences in preferences and behaviors between the generations offer a richness and diversity to French patisserie. Patissiers must continue to innovate and satisfy consumer expectations, while preserving culinary traditions and know-how.

Source: Opinion Way survey, 2023, The French and patisserie

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